# Glossary: D–E

URL: /business/glossary/d-e · Id: `page:business/glossary/d-e`

> Every StartupBuilder term from D–E, with its kind and one-sentence definition.

127 terms from D–E, each with its kind and one-sentence definition.

### Terms
| Term | Kind | Definition |
| --- | --- | --- |
| [Daily ship](/workflows/processes/shipping/daily-ship) | Workflow | Daily ship ranks misses, requests, and steps done by hand three times, then ships the top Issue as one small Change. |
| [Dashboard](/business/nouns/dashboard) | Noun | A Dashboard is one unified view of a scope, rendered as Markdown for Agents, screens for Humans, and JSON for native clients. |
| [Dashboard.ask](/business/nouns/dashboard/ask) | Verb | Ask answers a plain-language question with a query over the Startup’s records and shows the query beside the result. |
| [Dashboard.schedule](/business/nouns/dashboard/schedule) | Verb | Schedule sends a Dashboard on a cadence to a Mailbox, a Channel or an Agent’s context, rendered for each. |
| [Data broker](/systems/legal-and-corporate/floor/data-broker) | Legal floor row | Data broker registers the Company in each state broker registry once it sells personal data about people it has no direct relationship with. |
| [Data editor](/code/systems/data-editor) | System | Data editor edits a Startup’s own Nouns directly: tables, saved views, imports, exports and bulk Changes. |
| [Data Engineer](/agents/engineering/data-engineer) | Role | The Data Engineer sources, licenses, and refreshes the Datasets a Startup sells, and keeps their quality measured. |
| [Data residency](/workflows/sales/plays/data-residency) | Play | Data residency pins a buyer’s Tenant to one region, adds the residency annex, and quotes the Price tier that includes it. |
| [Data stories](/workflows/plays/data-stories) | Play | Data stories pitch original data to journalists and researchers, scored by mentions on the domains answer engines cite. |
| [Database](/code/platform/capabilities/database) | Capability | Database stores every Thing in an owner database per namespace, with an analytics copy of every Event and reads at any past moment. |
| [Dataset](/business/nouns/dataset) | Noun | A Dataset is a Product of curated Things of one Noun, with a promise that they are true. |
| [Dataset API](/products/templates/dataset-api) | Product Template | A Dataset API sells keyed lookups and queries over a Dataset to developers and Agents, metered per call. |
| [Dataset freshness](/agents/engineering#dataset-freshness) | Metric | Dataset freshness is the share of Datasets refreshed on their promised schedule. |
| [Dataset refresh](/products/data/refresh) | Capability | Dataset refresh re-reads every Source of a Dataset on its schedule or on request, and backfills a past date range. |
| [Datasets](/systems/datasets) | System | Datasets is the System behind each Dataset: curated Things of one Noun, built from Sources plus enrichment, refreshed and checked against its promise. |
| [DataTable](/code/ui/components/data-table) | Component | DataTable lists one Noun's records in chosen columns; rolled up across scopes, it adds a scope column instead of averaging. |
| [Days sales outstanding](/agents/finance#days-sales-outstanding) | Metric | Days sales outstanding is the average days from an Invoice being sent to its payment. |
| [Days to first outside Order](/agents/founding#days-to-first-outside-order) | Metric | Days to first outside Order counts the days from Live entry to the first paid Order from an outside Customer. |
| [db.sb](/code/platform/db-sb) | Product | db.sb is the one database behind api.sb, keeping every record and event of every Startup. |
| [Deal](/business/nouns/deal) | Noun | A Deal is a Startup’s pursuit of one buyer’s acceptance of one or more Offers, ending won or lost. |
| [Deal.advance](/business/nouns/deal/advance) | Verb | Advance moves a Deal to its next stage once every field that stage requires is filled. |
| [Deal.assign](/business/nouns/deal/assign) | Verb | Assign gives a Deal one owner Worker, who carries its next step until it is won or lost. |
| [Deal.lose](/business/nouns/deal/lose) | Verb | Lose closes a Deal as lost and records the reason the buyer gave. |
| [Deal.propose](/business/nouns/deal/propose) | Verb | Propose sends a Deal’s buyer a Quote they accept to place an Order. |
| [Deal.win](/business/nouns/deal/win) | Verb | Win closes a Deal as won, which places its Order and makes the buyer a Customer. |
| [Debt collection](/systems/legal-and-corporate/floor/debt-collection) | Legal floor row | Debt collection sends a validation notice, caps contact frequency, and never harasses or misleads when a Startup collects debts owed to others. |
| [Decision](/business/nouns/decision) | Noun | A Decision is the immutable record of a choice: its options, the choice, the reason, who decided, and the stakes. |
| [Decision.supersede](/business/nouns/decision/supersede) | Verb | Supersede replaces a Decision with a newer one, keeping both on record with the reason for the change. |
| [Declared Verb attempts](/agents/product#declared-verb-attempts) | Metric | Declared Verb attempts counts live calls in 7 days to each Verb no Function runs yet, ranking which Function to build next. |
| [Default alive](/agents/founding#default-alive) | Metric | Default alive is runway divided by the months to profit at current growth and fully loaded Cost; 1 or more reads alive. |
| [Default-alive check](/workflows/processes/runway/default-alive-check) | Workflow | Default-alive check forecasts cash and growth forward each week and reports whether the Startup reaches profit first. |
| [Define a Product](/workflows/processes/product-definition/define-product) | Workflow | Define a Product turns an Offer’s promise into the Nouns and Verbs that every Interface, Page, and Tool is generated from. |
| [Delegated sending](/systems/legal-and-corporate/floor/delegated-sending) | Legal floor row | Delegated sending lets an Agent send as a Human only under that Human’s Mandate, with the disclosure each jurisdiction’s bot law requires. |
| [Deliver an outcome](/workflows/processes/delivery/deliver-outcome) | Workflow | Deliver an outcome runs the work an Order bought, gets it confirmed, redoes it once on a miss, and bills only when done. |
| [Delivery](/workflows/processes/delivery) | Process | Delivery runs the Orders Customers place for Agent and Service outcomes, and bills only on confirmation. |
| [Delivery Manager](/agents/operations/delivery-manager) | Role | The Delivery Manager runs each Order a Customer places, gets it confirmed, redoes it once on a miss, and bills only when done. |
| [Demand Budget](/business/nouns/demand-budget) | Noun | A Demand Budget is the money a founder commits each month to demand Plays, recorded as a Decision with a target and a stop rule. |
| [Demand generation](/systems/integrations/upstreams#demand-generation) | Capability | Demand generation runs demand Plays for a Startup inside its own Systems and attributes the revenue each one earns. |
| [Deploy reconciliation](/systems/trust-and-governance/controls/deploy-reconciliation) | Control | Only Versions a merged Change points to run, and any other running fingerprint opens an Incident. |
| [Design first run](/workflows/processes/product-definition/design-first-run) | Workflow | Design first run compiles sample records, empty states and the shortest path to an Offer’s activation event from the definition. |
| [Designer](/agents/product/designer) | Role | The Designer shapes every App and Site a Startup ships, as data that renders for Humans and Agents alike. |
| [Developer relations](/workflows/plays/developer-relations) | Play | Developer relations publishes examples, docs and answers that get a developer or Agent to a first successful call within five minutes. |
| [Deviation closure](/systems/trust-and-governance/controls/deviation-closure) | Control | A failed test opens an Issue that closes only by a Decision recording cause, remediation and management’s response. |
| [Digital product](/products/templates/digital-product) | Product Template | A Digital product sells files once, such as an ebook, a template pack or a plugin, delivered the moment the Order is paid. |
| [Directory](/products/templates/directory) | Product Template | A Directory sells listings: Organizations pay to appear in a searchable Dataset that buyers and their Agents browse free. |
| [Directory listings](/workflows/plays/directory-listings) | Play | Directory listings keep a Startup listed and accurate on review sites, business profiles and vertical directories, free from the day it is Live. |
| [Disclosure record](/systems/trust-and-governance/controls/disclosure-record) | Control | Every disclosure of personal data to a third party is an Event that cites its Agreement and Purpose. |
| [Discovery](/business/discovery) | System | Discovery runs buyer research: Interviews, Problems, graded Evidence, ICPs and Personas, so every Offer starts from what buyers said. |
| [Discussions](/agents/discussions) | System | Discussions gives Workers and Contacts headless Channels and Threads, where a mention assigns a reply Task and an Approval arrives with buttons. |
| [Dispatch](/systems/dispatch) | System | Dispatch proposes each job to eligible, available Suppliers, books shifts, and proposes it again on decline before the deadline. |
| [Dispute](/business/nouns/dispute) | Noun | A Dispute is a contested payment or delivery, such as a chargeback, a rejected Service outcome, or a buyer’s claim against a Supplier. |
| [Dispute response](/systems/finance/dispute-response) | Capability | Dispute response answers chargebacks and contested deliveries with the Startup’s own records as Evidence, under each Dispute kind’s rules and deadlines. |
| [Dispute.accept](/business/nouns/dispute/accept) | Verb | Accept concedes an open Dispute without contest, so the buyer keeps the held amount and the Dispute closes. |
| [Dispute.answer](/business/nouns/dispute/answer) | Verb | Answer submits the seller’s Evidence on an open Dispute before its deadline: the contract, the delivered work, and its verdicts. |
| [Dispute.appeal](/business/nouns/dispute/appeal) | Verb | Appeal asks for one review of a decided Dispute by a Worker who took no part in the first decision. |
| [Dispute.decide](/business/nouns/dispute/decide) | Verb | Decide rules on an answered Dispute for the buyer, the seller, or a split, and releases or returns the held amount. |
| [DNS](/products/platform/dns) | Capability | DNS serves each Domain’s records as data, signs every zone with DNSSEC, and flags missing, drifted or dangling records daily. |
| [DNS Record](/business/nouns/dns-record) | Noun | A DNS Record is one DNS answer of a Domain: its type, name and value, who owns it, and what the world last answered. |
| [DNSRecord.remove](/business/nouns/dns-record/remove) | Verb | Remove stops a Startup-owned DNS Record from answering; its history stays and a revert restores it. |
| [DNSRecord.set](/business/nouns/dns-record/set) | Verb | Set adds or changes a Startup-owned DNS Record through a Change, previewed against what the Domain answers today. |
| [Document](/business/nouns/document) | Noun | A Document is structured, versioned material in one of three forms, a document, a deck, or a sheet, rendered to any format. |
| [Document.render](/business/nouns/document/render) | Verb | Render produces a file from a Document in the format the reader asks for. |
| [Documents](/code/systems/documents) | System | Documents keeps every versioned Document, deck or sheet, generated from records and rendered to the web, PDF, slides or spreadsheets. |
| [Domain](/business/nouns/domain) | Noun | A Domain is a hostname that points at a Thing, with a role, a status, and a lifecycle tracked as data. |
| [Domain registration](/products/platform/domain-registration) | Capability | Domain registration registers and renews each Startup’s Domains in a registrar account of its own, with its owner of record as registrant. |
| [Domain.authenticate](/business/nouns/domain/authenticate) | Verb | Authenticate writes a Domain’s SPF, DKIM and DMARC records and verifies them before its first send. |
| [Domain.benchmark](/business/nouns/domain/benchmark) | Verb | Benchmark measures a Domain’s estimated traffic, ranking Keywords, authority and referring domains beside the competitors named. |
| [Domain.claim](/business/nouns/domain/claim) | Verb | Claim gives a Startup a one-label name under an issuing Domain, or assigns it a held Domain through an approved Change. |
| [Domain.connect](/business/nouns/domain/connect) | Verb | Connect attaches a hostname a Startup already holds and verifies ownership through DNS. |
| [Domain.register](/business/nouns/domain/register) | Verb | Register buys a hostname for a Startup and points it at the Startup’s address. |
| [Domain.release](/business/nouns/domain/release) | Verb | Release lets a Domain’s registration or claim end, keeping its record, history and aliases. |
| [Domain.renew](/business/nouns/domain/renew) | Verb | Renew extends a Domain’s registration by whole years at its renewal price, paid by its owner of record. |
| [Domain.search](/business/nouns/domain/search) | Verb | Search lists candidate names with availability, first-year price, renewal price and the rules of each extension. |
| [Domain.transfer](/business/nouns/domain/transfer) | Verb | Transfer moves a Domain’s registration to another holder or registrar, with its records intact. |
| [Domain.verify](/business/nouns/domain/verify) | Verb | Verify checks a Domain’s DNS, ownership and certificate again and records each result, with the fix for any failure. |
| [Domains](/products/platform/domains) | Capability | Domains connect names, DNS Records and certificates to a Startup’s Sites, Apps, Interfaces and Mailboxes, signed with DNSSEC by default. |
| [Dormant](/business/lifecycle/states/dormant) | Lifecycle state | Dormant is the state of a Startup with no work running on it, whose records, site, and domain stay kept until it returns to Live. |
| [Drill a restore](/workflows/processes/continuity/drill-restore) | Workflow | Drill a restore restores each Capability’s records in isolation on its cadence, checks both recovery objectives, and opens an Issue on a miss. |
| [Dropship store](/products/templates/dropship-store) | Product Template | A Dropship store sells physical goods from a catalog while an upstream holds the stock and ships each Order, with tracking passed through. |
| [Dunning](/workflows/processes/billing/dunning) | Workflow | Dunning retries failed payments on a schedule, tells the Customer once per retry, and pauses access only after the last attempt. |
| [E2E managed service](/products/templates/managed-service) | Product Template | An E2E managed service runs a whole business function for the Customer, with Agents doing the work and Humans in the loop. |
| [Earned mentions](/agents/marketing#earned-mentions) | Metric | Earned mentions counts the articles, Posts and podcasts each month that name the Startup without being paid. |
| [Earnings](/systems/payouts) | System | Earnings pays Suppliers, Partners and affiliates their earnings through Stripe, holds disputed amounts, and sends statements and year-end tax filings. |
| [Editorial SEO](/workflows/plays/editorial-seo) | Play | Editorial SEO publishes guides, comparisons and alternative Pages that rank for searches a market already makes, refreshed on a fixed cadence or pruned. |
| [Eligibility](/systems/legal-and-corporate/floor/eligibility) | Legal floor row | Eligibility refuses any declared use of Person data to decide credit, insurance, employment, or housing unless the Product is built as a consumer report. |
| [Email delivery](/systems/communications/email) | Capability | Email delivery sends and receives email from warmed, authenticated Mailboxes, and checks Consent and Suppression before every send. |
| [Email list](/systems/email-list) | System | Email list keeps each Newsletter a Startup sends: its subscribers with their Consent, every issue, and the paid tier its Offer gates. |
| [Email routing](/products/platform/email-routing) | Capability | Email routing receives mail for a Startup’s Domains, routes each address to a Mailbox or the sink, and publishes SPF, DKIM and DMARC. |
| [Employment eligibility](/systems/people/employment-eligibility) | Capability | Employment eligibility verifies each new employee’s right to work, records the employer’s attestation and keeps it for its retention period. |
| [Encryption](/code/platform/encryption) | Capability | Encryption protects every namespace in transit and at rest under its own keys, rotated on schedule with every old key kept. |
| [Encryption](/systems/trust-and-governance/controls/encryption) | Control | Every record is encrypted at rest under its namespace’s key, and every connection is encrypted in transit. |
| [Endorsements](/systems/legal-and-corporate/floor/endorsements) | Legal floor row | Endorsements bans fake or bought reviews and requires every Referral payment, insider review, and sibling recommendation to disclose its connection. |
| [Engagement bridge](/workflows/plays/engagement-bridge) | Play | Engagement bridge drafts public answers that a Human posts, or the agent posts when summoned, then messages only a Person who engaged, quoting that act. |
| [Engineering Lead](/agents/engineering/engineering-lead) | Role | The Engineering Lead builds and runs the Startup’s Products: it implements each Change, deploys it behind replay, and owns uptime of every Interface. |
| [Engineering seals](/systems/legal-and-corporate/floor/engineering-seals) | Legal floor row | Engineering seals has a licensed engineer or architect in the project’s state seal every drawing or report the law reserves to them. |
| [Engineering Team](/agents/engineering) | Team | The Engineering Team builds and runs every Product: it implements Nouns and Verbs, ships Changes behind replay, and keeps every Interface up. |
| [Enrichment](/systems/sales/enrichment) | Capability | Enrichment finds and fills in people and Organizations, with provenance on every field and Suppression checked first. |
| [Enrollment](/business/nouns/enrollment) | Noun | An Enrollment is one person’s run through one Sequence: the current step, when the next fires, the branches taken, and why it ended. |
| [Enrollment.cancel](/business/nouns/enrollment/cancel) | Verb | Cancel ends one Contact’s run through a Sequence for good, with the reason it records as `exitReason`. |
| [Enrollment.pause](/business/nouns/enrollment/pause) | Verb | Pause stops one Contact’s run through a Sequence at its current step, without ending it. |
| [Enrollment.resume](/business/nouns/enrollment/resume) | Verb | Resume restarts a paused run at the step it stopped on and sets when that step fires. |
| [Entitlement](/business/nouns/entitlement) | Noun | An Entitlement is what a Customer gets from an accepted Offer: a Verb on a Noun in its Tenant, optionally bounded by a Limit. |
| [Entitlement.check](/business/nouns/entitlement/check) | Verb | Check says whether a Customer may call a Verb now, how much of its Limit remains, when that resets, and which Offer lifts it. |
| [Entry](/business/nouns/entry) | Noun | An Entry is one line of a double-entry posting: an amount to one account in the chart of accounts, caused by one Event. |
| [Entry.post](/business/nouns/entry/post) | Verb | Post records a manual Entry pair that no Verb caused, once a second Role approves it. |
| [Entry.settle](/business/nouns/entry/settle) | Verb | Settle nets a Period’s intercompany Entries between two Companies into one transfer through Stripe and reconciles both sides. |
| [Environment separation](/systems/trust-and-governance/controls/environment-separation) | Control | Actions in test never touch live records, move real money or send Messages to a real Person. |
| [Environments](/code/platform/environments) | Capability | Environments give every namespace a test and a live environment, with separate keys, records and money over one shared definition. |
| [Equity](/systems/equity) | System | Equity is the core System that keeps the cap table of each Company: shares, SAFEs, options and their holders, grants, vesting and conversions. |
| [Escaped defects](/agents/quality#escaped-defects) | Metric | Escaped defects counts the Issues a Customer reports each week that an existing check should have caught. |
| [Evals](/agents/evals-system) | System | Evals grades outputs with versioned Evaluators, gates every Change before merge, and keeps each Worker’s track record. |
| [Evaluator](/business/nouns/evaluator) | Noun | An Evaluator is a versioned Function that grades an output against a rubric and returns a verdict. |
| [Event](/business/nouns/event) | Noun | An Event is the immutable record of something that happened to a Thing, named by its Noun and past-tense Verb. |
| [Event streams](/code/platform/event-streams) | Capability | Event streams record every completed Action as an immutable Event and deliver it, in order, to subscribers, Watches and replays. |
| [Event.capture](/business/nouns/event/capture) | Verb | Capture records an Event from a Site, App or API call that no Verb emits, such as a page view or a click. |
| [Events and webinars](/workflows/plays/events-and-webinars) | Play | Events and webinars host sessions for mid-market and enterprise Customers, turn each into on-demand content, and enroll attendees in a Sequence within a day. |
| [Evidence](/business/nouns/evidence) | Noun | Evidence is a recorded quote, reading, or artifact that supports or refutes a claim, graded as behavior, commitment, or opinion. |
| [Evidence-backed Decisions](/agents/product#evidence-backed-decisions) | Metric | Evidence-backed Decisions is the share of product Decisions that cite at least one piece of Evidence from buyers. |
| [Expansion revenue](/agents/customer#expansion-revenue) | Metric | Expansion revenue is the recurring revenue outside Customers paying at the window’s start add in it: more units, a higher Price or another Offer. |
| [Expense approval](/workflows/processes/expense-approval) | Process | Expense approval checks every card charge against its Mandate and the spender’s Limit, asks the Founder above it, and codes each charge with its receipt. |
| [Experiment](/business/nouns/experiment) | Noun | An Experiment is a test of a Hypothesis that varies copy or behavior through Flags and judges the variants by a primary Metric. |
| [Experiment.conclude](/business/nouns/experiment/conclude) | Verb | Conclude ends an Experiment with a decision to ship, kill, or iterate, recorded as a Decision. |
| [Experiment.start](/business/nouns/experiment/start) | Verb | Start opens an Experiment, splits traffic across its variants, and begins measuring its primary and guardrail Metrics. |
| [Experimentation](/workflows/processes/experimentation) | Process | Experimentation tests one change against a control, with the threshold fixed before the start. |
| [Experiments](/systems/experiments) | System | Experiments tests Hypotheses by varying copy, Price or behavior through Flags and decides each winner from primary and guardrail Metrics. |
| [Export controls](/systems/legal-and-corporate/floor/export-controls) | Legal floor row | Export controls classifies Software with encryption before export and refuses delivery to embargoed destinations and listed parties. |
| [Exposure](/business/nouns/exposure) | Noun | An Exposure is the moment one unit meets the Variant its Flag assigned, logged with every option and its propensity. |

### Other letters
[A–B](/business/glossary/a-b) · [C](/business/glossary/c) · [F–H](/business/glossary/f-h) · [I–L](/business/glossary/i-l) · [M–O](/business/glossary/m-o) · [P](/business/glossary/p) · [Q–R](/business/glossary/q-r) · [S](/business/glossary/s) · [T–Z](/business/glossary/t-z)