# Solo SaaS

URL: /start/templates/solo-saas · Id: `startupTemplate:solo-saas`

> A Solo SaaS has one Human founder and Agents in every other Role, selling SaaS and its Headless SaaS to businesses and people.

A Solo SaaS has one [Human](/business/nouns/human) founder and [Agents](/business/nouns/agent) in every other [Role](/business/nouns/role), selling [SaaS](/products/templates/saas) and its [Headless SaaS](/products/templates/headless-saas) to businesses and people. The founder signs and answers the [Approvals](/business/nouns/approval) above their threshold.

## The business
| Line | Default |
| --- | --- |
| Earns | [SaaS](/products/templates/saas): `subscription`; [Headless SaaS](/products/templates/headless-saas): `usage` |
| Typical Prices | $15 to $49 a month per seat; $290 a year per seat; $0.01 per call; $99 a month for 25,000 calls |
| First revenue on | A [Demand Budget](/business/nouns/demand-budget) of $0 |
| Supply | `digital`: Agents do the work |
| Motions | [b2b](/business/motions/b2b), [b2c](/business/motions/b2c) |
| One metric per state | Idea: [Problem interviews](/agents/founding#problem-interviews); Building: [Committed ICP members](/agents/founding#committed-icp-members); Live: [Outside paying Customers](/agents/founding#outside-paying-customers); Repeatable: [Logo churn](/agents/customer#logo-churn); Scale: [Net revenue retention](/agents/customer#net-revenue-retention) |
| Seed Plays | [Reserve drop](/workflows/plays/reserve-drop), [Launch sites](/workflows/plays/launch-sites), [Cold email](/workflows/plays/cold-email), [Agent registries](/workflows/plays/agent-registries), [Community answers](/workflows/plays/community-answers) |
| Compounding Plays | [Programmatic SEO](/workflows/plays/programmatic-seo), [Answer engine optimization](/workflows/plays/aeo), [Product-led growth](/workflows/plays/product-led), [Developer relations](/workflows/plays/developer-relations), [Integration partners](/workflows/plays/integration-partners) |

## Adds
| Kind | Item | From |
| --- | --- | --- |
| Operating model | [Single human](/agents/operating-models/single-human) | This template |
| Product Template | [SaaS](/products/templates/saas) | This template |
| Product Template | [Headless SaaS](/products/templates/headless-saas) | This template |
| Motion | [b2b](/business/motions/b2b) | This template |
| Motion | [b2c](/business/motions/b2c) | This template |

## Wakes
- [Onboarding](/workflows/processes/onboarding)
- [Billing](/workflows/processes/billing)
- [Retention](/workflows/processes/retention)
- [Product definition](/workflows/processes/product-definition)
- [Release](/workflows/processes/release)
- [Incident response](/workflows/processes/incident-response)

## Staffing
- [Designer](/agents/product/designer)
- [Onboarding Specialist](/agents/customer/onboarding-specialist)
- [Success Manager](/agents/customer/success-manager)
- [Billing Specialist](/agents/finance/billing-specialist)
- [Engineering Lead](/agents/engineering/engineering-lead)
- [Reliability Engineer](/agents/engineering/reliability-engineer)

## Floor
- [Breach](/systems/legal-and-corporate/floor/breach)
- [Renewals](/systems/legal-and-corporate/floor/renewals)
- [Splits](/systems/legal-and-corporate/floor/splits)
- [Identity checks](/systems/legal-and-corporate/floor/identity)

## Controls
- [One-way Action windows](/systems/trust-and-governance/controls/one-way-windows)
- [Vulnerability management](/systems/trust-and-governance/controls/vulnerability-management)
- [Deploy reconciliation](/systems/trust-and-governance/controls/deploy-reconciliation)
- [Anomaly monitoring](/systems/trust-and-governance/controls/anomaly-monitoring)
- [Incident handling](/systems/trust-and-governance/controls/incident-handling)
- [Revert by query](/systems/trust-and-governance/controls/revert-by-query)
- [Breach notification](/systems/trust-and-governance/controls/breach-notification)
- [Change approval](/systems/trust-and-governance/controls/change-approval)
- [Environment separation](/systems/trust-and-governance/controls/environment-separation)
- [Capacity headroom](/systems/trust-and-governance/controls/capacity-headroom)
- [Point-in-time recovery](/systems/trust-and-governance/controls/point-in-time-recovery)
- [Processing definitions](/systems/trust-and-governance/controls/processing-definitions)
- [Input validation](/systems/trust-and-governance/controls/input-validation)
- [Purpose limitation](/systems/trust-and-governance/controls/purpose-limitation)

## Builders
- [SoftwareBuilder](/code/builders/software)
- [StartupBuilder](/code/builders/startup)
- [SalesBuilder](/code/builders/sales)

## Next
None.

## Example
One founder sells scheduling software for music teachers at $19 a seat. [Cold email](/workflows/plays/cold-email) to studios brings the first paying seats on a $0 [Demand Budget](/business/nouns/demand-budget), then [programmatic SEO](/workflows/plays/programmatic-seo) pages per instrument and city compound. Teaching studios with their own booking [Sites](/business/nouns/site) call the same [Software](/business/nouns/software) through the API.