# Fan out an outcome

URL: /workflows/processes/retention/fan-out-outcome · Id: `workflow:fan-out-outcome`

> Fan out an outcome turns one confirmed Customer outcome into a dated number, and with Consent into a case study, quote and referral invite.

Fan out an outcome turns one confirmed [Customer](/business/nouns/customer) outcome into a dated number, and with [Consent](/business/nouns/consent) into a case study, quote and referral invite.

## Trigger
Runs on [`Order.confirmed`](/business/events/Order.confirmed). Part of [Retention](/workflows/processes/retention), run by the [Customer Team](/agents/customer).

## Steps
1. Record the outcome’s number, dated and sourced to the Customer’s own records, as Behavior-grade Evidence.
2. Ask the Customer’s Consent to show it.
3. With Consent, compile a case study Page, a quoted line and an ad angle.
4. Start the Review requests Play and a customer-referrals invite.
5. Update the Story’s authority from the new number.
6. Open the Proof gate once three Behavior-graded outcome numbers exist.

## Outputs
- [Evidence](/business/nouns/evidence)
- [Consent](/business/nouns/consent)
- [Page](/business/nouns/page)

## Example
A clinic confirms its no-show rate fell from 14% to 6% in 60 days. With its [Consent](/business/nouns/consent), the workflow publishes a case study [Page](/business/nouns/page) and a quoted line, then sends a [Review](/business/nouns/review) request and a referral invite.