Skip to content
StartupBuilderby Startups.Studio
Business
Changelog
Events

Lead.nurtured

Emitted each time a Lead is nurtured.

Lead.nurture emits Lead.nurtured when it completes on a Lead.

PropertyValue
Emitted byLead.nurture
NounLead
MovesLead new to nurture; Lead working to nurture
WakesNone.

Payload

Each delivery is an Event record. data holds what Lead.nurture returns, and previous holds the state it left.

FieldTypeRequiredDescription
namestringrequiredLead.nurtured.
atdatetimerequiredWhen it happened.
seqintegerIts position in the namespace, one more than the Event before; any seq is a cursor into the history.
datajsonrequiredThe Thing as the Action left it.
data.leadLeadrequiredThe Lead, now in nurture.
data.lead.emailemailThe primary email address.
data.lead.phonestringThe primary phone number.
data.lead.namestringThe name the Contact goes by.
data.lead.interesttextWhat the Lead asked for.
data.lead.statusstringrequiredOne of new, working, nurture, converted, or disqualified.
data.lead.ownerWorkerThe Worker who answers it.
data.lead.fitstringOne of strong, partial, or none: fit to the ICP as the Lead fit Policy grades it, never set by hand.
data.previous.statusstringrequiredThe status before this Event: new.

Example

JSON
{
  "$id": "https://api.sb/quietcopy.com/events/event_1",
  "$type": "Event",
  "name": "Lead.nurtured",
  "at": "2026-10-22T12:00:00Z",
  "data": {
    "lead": {
      "$id": "https://api.sb/quietcopy.com/leads/lead_1",
      "$type": "Lead",
      "email": "mei@quietcopy.com",
      "phone": "Example phone",
      "name": "QuietCopy",
      "interest": "Example interest",
      "status": "nurture",
      "owner": "worker_1",
      "fit": "strong"
    },
    "previous": {
      "status": "new"
    }
  },
  "seq": 1
}