Outbound sequence
Outbound sequence reaches Prospects who match the ICP, honoring every Suppression, and routes every reply.
Trigger
Runs every day. Part of Outbound, run by the Sales Team.
Steps
- Add Prospects only from sources with a legal basis for contact.
- Drop anyone with a Suppression from any sibling Startup.
- Send the day’s Sequence steps within the monthly touch Limit.
- Route each reply to the Sales Engineer.
Outputs
Example
Outbound sequence adds 40 litigation-support firms from a licensed list and drops 3 suppressed by a sibling. The rest get day one of the Sequence.