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Outbound sequence

Outbound sequence reaches Prospects who match the ICP, honoring every Suppression, and routes every reply.

Trigger

Runs every day. Part of Outbound, run by the Sales Team.

Steps

  1. Add Prospects only from sources with a legal basis for contact.
  2. Drop anyone with a Suppression from any sibling Startup.
  3. Send the day’s Sequence steps within the monthly touch Limit.
  4. Route each reply to the Sales Engineer.

Outputs

Example

Outbound sequence adds 40 litigation-support firms from a licensed list and drops 3 suppressed by a sibling. The rest get day one of the Sequence.