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The Leaseline year

Leaseline from its first command to its first renewal season, in eight dated episodes, each with what changed in its definition and what it called.

Leaseline is the Startup every example on this site runs against. These eight episodes follow it from day 0 to 2026-10-22, each with what changed in its definition and the Verbs it called.

The episodes

#EpisodeDateShelf
1Day 0Before launchFront
2Launch2026-04-10Front
3First customers2026-04-13Front
4The portfolio plan2026-07-01Wakes
5First churn2026-08-13Wakes
6Won back2026-10-04Wakes
7A failed card2026-10-13Wakes
8The renewal month2026-10Wakes

Episodes 1 to 3 are what every Startup meets in its first 90 days, from first command to first Customers. Episodes 4 to 8 happen when Leaseline's own records say so. A task guide on the wakes shelf works the same way: it is offered when its Event fires.

Fork from here

Each episode names a tag in Leaseline's example repository, such as leaseline.app@launch, to fork with a --from leaseline.app@launch flag on create startups. The repository, its tags and the flag have status planned.

Next

  • Learn: the twelve tutorials that build episode 1 and 2 in code.
  • Examples: four Studio Startups, each on a different template.