Agent as a Service
Agent as a Service sells an Agent that Customers hire into a Role or hand Tasks to through the API or MCP server.
The Agent acts only within its Mandate and Limits.
The business
| Line | Default |
|---|---|
| Earns | usage |
| Typical Prices | $2 per accepted Task; $199 a month per Role seat |
| First revenue on | A Demand Budget of $0 |
| Supply | digital: Agents do the work |
| Motions | b2b, b2h2a, b2a, b2a2b |
| One metric per state | Idea: Problem interviews; Building: Committed ICP members; Live: Accepted outcomes; Repeatable: Month-3 retention; Scale: Net revenue retention |
| Seed Plays | Agent registries, LinkedIn outbound, Launch sites |
| Compounding Plays | Agent-to-agent selling, Integration partners, Answer engine optimization |
| Offer | Price | Features | Limits | At its bound | On sale |
|---|---|---|---|---|---|
Per task (per-task) | $2 per task, billed monthly | Task.assign | None. | None. | Always |
Role seat (seat) | $199 per seat, billed monthly | Approval.approve | Task.assign: 500 a calendar month | overage | Always |
An Entitlement bounded by a Limit has kind limit; one without has kind feature. The kind is computed, never set.
atBound | A call past the Limit |
|---|---|
overage | Allowed: each unit past the Limit is billed through the Meter. |
Offer.publish puts each Offer on every buy surface: checkout, paymentLink, pricingTable, portalEntry, mcpBuyTool, http402.
Adds
| Kind | Item | From |
|---|---|---|
| Built from | Headless SaaS | This template |
Wakes
Staffing
Floor
None.
Controls
- Worker competence
- Control wake review
- Control definition
- One-way Action windows
- Control sameness
- Adversarial control testing
- Namespace isolation
- Append-only records
- Change approval
- Agent definition evals
- Environment separation
- Input validation
- Action completion
- Outcome confirmation
Builders
Next
Example
A Startup sells a collections Agent. Small agencies hire it into their Billing Specialist Role at $199 a month, and it chases overdue Invoices within the Limits each agency sets.