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Licensed-human marketplace

A Licensed-human marketplace matches buyers with credentialed professionals and adds recruiting, Credential checks, and an App where they take work.

Each Reserved Act carries a professional's Attestation.

The business

LineDefault
Earnsmarketplace
Typical PricesA take rate of 15 to 20 percent on each booked session
First revenue onA Demand Budget of $1k
Supplyhuman: people do the work
Motionsb2c, b2b, b2a2c
One metric per stateIdea: Problem interviews; Building: Committed ICP members; Live: Liquidity; Repeatable: Fill rate; Scale: Net revenue retention
Seed PlaysPaid search, Directory listings, Reserve drop
Compounding PlaysEditorial SEO, Customer referrals, Answer engine optimization
OfferPriceFeaturesLimitsAt its boundOn sale
Buyer (buyer)$0 onceOrder.place, Order.confirm, Order.disputeNone.None.Always
Professional (professional)$0 onceOrder.start, Order.deliver, Action.attestNone.None.Always

An Entitlement bounded by a Limit has kind limit; one without has kind feature. The kind is computed, never set.

Offer.publish puts each Offer on every buy surface: checkout, paymentLink, pricingTable, portalEntry, mcpBuyTool, http402.

Adds

KindItemFrom
Built fromMarketplaceThis template
SystemMatchmakingThis template
SystemSupplier onboardingThis template
SystemCredentialingThis template
SystemDispatchThis template
SystemEarningsThis template

Wakes

Staffing

Floor

Controls

Builders

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Example

A marketplace connects people who need official documents translated with certified translators, and takes 15 percent of each job. Translators verify their certification on joining, Agents draft each translation, and the translator certifies the final as a Reserved Act.